Ann Place Car Park: Parking Incentive Trial Extension

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A decision made 2 November 2012:

Decision Reference: MD-T-2012-0085
Decision Summary Title :	Parking Incentive Trial Extension		Date of Decision Summary:	31 October 2012
Decision Summary Author:	Assistant Manager Parking Control		Decision Summary: Public or Exempt? (State clauses from Code of Practice booklet)	Public
Type of Report: Oral or Written?	Written		Person Giving Oral Report:	N/A
Written Report Title :	Parking Incentive Trial Extension		Date of Written Report:	31 October 2012
Written Report Author:	Assistant Manager Parking Control		Written Report : Public or Exempt? (State clauses from Code of Practice booklet)	Public
Subject: Jersey Car Parks – Nine week extension of short stay parking on Saturdays in Ann Place Car Park
Decision(s): The Minister agreed to extend the introduction of 4 hour maximum stay parking for a further nine consecutive Saturdays in Ann Place Car Park commencing 10 November 2012 and running to 05 January 2013 inclusive.
Reason(s) for Decision: To extend a parking incentive to aid St Helier retailers.
Resource Implications: Transport and Technical Services – signage £150, JEP insert £212
Action Required: Officers to install the signage and advise motorists via the media.
Signature:		Position:
Date Signed:		Date of Decision (If different from Date Signed):

Ann Place Car Park: Ann Place Car Park: Parking Incentive Trial Extension

TRANSPORT AND TECHNICAL SERVICES

SHORT STAY PARKING OFFER IN ANN PLACE CAR PARK

FOR FURTHER NINE SATURDAYS

Purpose of the Report

To extend the trial of 4 hour parking in Ann Place Car Park for a further nine consecutive Saturdays.

Background

Jersey retailers who have premises within St Helier have reported a downturn in trade as a result of the current economic uncertainty which exists. A number of suggestions to try and encourage the local population to use these businesses have been made. Following the trial of free parking for five consecutive Saturdays in Pier Road Car Park, a new initiative involving making Ann Place Car Park a 4 hour maximum stay on Saturdays was trialled and has been successful.

Ann Place Car Park has 145 spaces which are normally occupied by all day parkers. Surveys carried out by Parking Control Officers show this car park to be heavily used with a minimal number of spaces available throughout the day. By changing the maximum stay period allowed on Saturdays it is hoped that the 145 spaces will become available for shoppers to use, rather than long stay parking and with its proximity to the main shopping areas in St Helier this may benefit Town Traders.

The initial trial has proved successful and the proposed extension will provide an increased number of short stay parking spaces for shoppers through the Christmas period and into the start of the January sales in early 2013.

Because the area will remain chargeable throughout the trial no loss of revenue to Transport and Technical Services is expected, however through the potential of increased trade to St Helier retailers this would benefit the Island’s economy.

Alternative resident and commuter parking is available at Green Street Car Park.

The Minister for Transport and Technical Services previously approved a five week trial on 28 September 2012 under Ministerial Decision MD-T-2012-0078. It is proposed to extend the trial for a further nine consecutive weeks until 05 January 2013.

The temporary changes can be introduced under Article 68 of the Road Traffic (Jersey) Law 1956 by the placing of appropriate signage. The Road Traffic (Public Parking Places) (Jersey) Order 2006 is created under Article 59 of the Road Traffic (Jersey) Law 1956.

The Road Traffic (Public Parking Places) (Jersey) Order 2006 is administered by the Transport and Technical Services Department.

Discussion

The Town Centre Manager believes the increased availability of short stay parking on Saturdays may increase shopper activity in town. This extension follows on from the initial trial providing 4 hour parking in Ann Place Car Park on Saturdays which has been successful.

Recommendations

The Minister is recommended to approve the extension of the short stay parking for a further nine consecutive Saturdays to commence on Saturday 10 November 2012 and run through to Saturday 05 January 2013 inclusive and to instruct Officers to produce the necessary signage and to advise the public using local media and to place the statutory Gazette inserts.

Reason(s) for Decision

The availability of additional short stay parking for a further nine consecutive Saturdays may assist local businesses within St Helier.

Resource implication

Signage £150, JEP insert £212

Action Required

Officers to produce and place the appropriate advance notice signage and to advise the public using the local media.

Written by: Assistant Manager Parking Control

Approved by: Director of Transport